How to be an Affiliate and Survive in Google
Pedro Dias is an SEO consultant and one of the few ex-Google Search Quality team members. He has deep knowledge in Google Search — indexing and ranking, traffic optimization, avoiding penalties and risks — and a solid knowledge of the Online Industry across South America and Europe in particular the Western European language markets.
Currently Pedro is Partner and Managing Director at apis3, a Consulting Agency focused in Digital Performance and Marketing. He spearhead the UX and Technology efforts with strong emphasis in SEO Consulting, Auditing and Training for mid to large companies and websites.
Some of his specialties are: Search Engine Optimization, Search Engine Marketing, UX — with emphasis in Usability, Graphic User Interface and Web Design — Website and Information Architecture and Performance Analysis. Pedro has a fairly successful track record in assessing and removing mostly any kind of Google penalties.
Pedro entered the Google Search Quality team in March 2006 where for 5 years (almost 6) He was a Webspam Analyst with special focus on the Portuguese language market. Currently lives in São Paulo, Brazil.
This presentation aims to clarify how affiliates should think their business. Have a clear idea of what search engines want when they refer to “quality” and “added value proposition”.
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